Operations
A Decision System for Ashgrove Retail
A 40-store retailer had eleven dashboards and no shared answer to whether the business was actually improving. We cut it down to the metrics that mattered.

Client
Ashgrove Retail Group
Date
Services
Data & Decision Intelligence
Drowning in dashboards, short on answers
Ashgrove's leadership team walked into every meeting with a different set of numbers — finance had one view, merchandising another, store operations a third. Eleven dashboards existed across the business, and none of them agreed with each other.
The situation
The CEO couldn't get a straight answer to a simple question: were the fifteen stores opened in the last two years actually profitable yet? Everyone had an opinion; nobody had a number they trusted.
What we did
Started from the six decisions the leadership team actually makes each quarter, not from the data that already existed.
Cut the reporting stack from eleven dashboards to one shared view with twelve metrics, each owned by a named person.
Rebuilt store-level profitability reporting so new locations were measured on a consistent, comparable basis.
Ran the first two quarterly business reviews ourselves to establish the habit before handing it back.
The result
Ashgrove now knows, within a week of quarter-close, exactly which of the new stores are on track and which need intervention — a question that used to take a month of dueling spreadsheets to answer, if it got answered at all.
Other projects
Even after the project is complete, we remain by your side, providing ongoing support and adjustments as needed.


